Sarah Bailey

My Story

I come from a background in film. I started out working in post-production, then moved into acting and stunt acting, studying the craft properly. As I fell further behind the camera, I found myself going deeper into my own internal creativity, and from there I landed in the art department, props, set dressing, building the worlds actors moved through rather than standing in front of the camera myself.

For the last ten years, I've been doing UX and UI, graphic design, on and off, in between film productions, and somewhere along the way I became addicted to it. Genuinely, deeply passionate about it.

I love film. And for a long time, I've wondered how to bring that love alive inside my love for digital and print design, how the two could collaborate instead of living separately. That instinct is part of everything I make now.

My interest in strategy came organically, the more I designed, the more I wanted to understand why something worked, not just how it looked.

I have a real soft spot for the little guys, the small businesses and independent creatives who got left behind post-COVID. I love helping them thrive. And whether I'm working with a solo business owner or an established brand, I bring that same care to every project.

I have so much creativity to give. This is where I give it.